Sarah Fink (Of Counsel-Long Island, NY) and Dara Elpren (Associate-New York, NY) will present the Wilson Elser Forum webinar “Truth in Advertising Exposure” on March 10, 2026. This session examines real-world and online advertising practices through the lens of the FTC’s authority and enforcement priorities. Sarah and Dara cover when and how endorsements must be disclosed, what “clear and conspicuous” really requires, and the risks posed by fake reviews, manipulative practices, and unsubstantiated claims. The session also discusses recent case examples and offers practical takeaways to reduce risk, build consumer trust, and operationalize transparent advertising.