Speaking Engagements

Priming the Jury for Trial Success

myLawCLE, Federal Bar Association

Date: March 30, 2023
Location: Live Video-Broadcast

Stratton Horres (Senior Counsel-Dallas) will present “Priming the Jury for Trial Success” in a myLawCLE live video broadcast on March 30, 2023. With jury selection arguably the most important phase in any trial and a crucial first step in preventing shock verdicts, Stratton explains the need for “priming,” discusses trends and predictors in the jury selection process and provides strategies to avoid shock verdicts. Topics discussed include the use of priming at voir dire by plaintiff’s attorneys, how to employ priming as a defense tactic, how to choose priming concepts and messages, priming for the “good company,” and anti-corporate bias considerations.

More information and registration are available on the event website.

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